Do I need to decide on my course topic before I begin planning my launch?

Yes, you need to decide on your course topic before you start planning your launch. Everything else, from your lead magnet to your webinar content to your sales emails, will be built around that topic. Without clarity on what you're teaching, it's hard to create a strong and focused launch.

Start with Module 1, Lesson 1 of the Ready to Launch Digital Course Track. Use the PDF that goes with it to help you narrow down your topic. Whether you're juggling too many ideas or you feel stuck with none, that lesson will guide you through the process.

Make sure you choose a topic your ideal customer genuinely wants and needs, and one you’re excited to teach because you know it well. Once you have that, your entire launch strategy becomes easier to plan and more effective.